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Marketing Automation

Let the follow-up happen without you

Marketing Automation

CRM setup, lead scoring and automated journeys so every enquiry gets worked properly instead of sitting in someone's inbox.

What you get

More of the leads you already pay for turning into customers.

CRM implementation

HubSpot, Zoho or Pipedrive configured around how your sales team actually works.

Lead routing & scoring

Enquiries qualified, scored and assigned the moment they arrive.

Automated journeys

Welcome, nurture, abandoned-cart and re-engagement flows across email, SMS and WhatsApp.

Sales enablement

Templates, reminders and dashboards so nothing goes cold silently.

2.3x

more leads converted from the same traffic

Typical timeline

First flows live in 3 to 4 weeks

SCOPE OF WORK

Exactly what marketing automation includes

Every line below is part of a standard engagement. Anything you do not need, we take out of the scope and out of the quote.

✓Sales process mapping to find where enquiries currently go cold
✓CRM implementation with pipelines, stages and required fields
✓Lead capture: forms, chat, WhatsApp and call tracking wired to the CRM
✓Lead scoring and instant routing to the right salesperson
✓Welcome and nurture journeys segmented by service or product interest
✓Abandoned cart, browse abandonment and post-purchase flows
✓Re-engagement sequences for cold and dormant leads
✓WhatsApp and SMS follow-up using approved templates
✓Internal alerts, task reminders and response-time SLAs
✓Quote, proposal and booking automation with calendar links
✓Pipeline and conversion dashboards by stage and source
✓Documentation and training for your sales team

Platforms we work in

HubSpot
Zoho CRM
Pipedrive
Klaviyo
Brevo
WhatsApp Business API
Twilio SMS
Make
Zapier
Calendly

HOW IT RUNS

Our marketing automation process

Step 1

Map

Document your real sales process and where leads currently leak.

Step 2

Build

CRM, forms, fields and integrations configured and tested end to end.

Step 3

Automate

Journeys and triggers launched one flow at a time.

Step 4

Refine

Monthly review of conversion by stage, then tighten the weak step.

Why clients stay

“We needed a site that actually showed our design work well. Easy Media built that, and they are still the people we call when we need direction online.”

Precious O.
Creative Director, Poems Designs and Interiors

FAQS

Marketing Automation questions, answered

Still unsure? Ask us directly. We answer these on every call anyway.

Which CRM and automation tools do you work with?+

HubSpot, Zoho, Pipedrive and Klaviyo most often, plus Make or Zapier for connective work. We will work in the stack you already pay for where it is capable.

We have no CRM at all. Is that a problem?+

Not at all. Most of our automation projects start there. We will recommend the lightest tool that fits your sales process and set it up properly.

Can you automate WhatsApp follow-up?+

Yes, through the official WhatsApp Business API with approved templates. It is often the highest-response channel for Nigerian buyers.

Will this replace our sales team?+

No. It removes the admin and the forgotten follow-ups so your team spends their time on conversations that are actually ready to close.

How do you avoid spamming our list?+

Every journey has frequency caps, exit conditions and consent checks. We would rather send fewer, better-timed messages than burn the list.

Who maintains the workflows afterwards?+

We do while you are on a retainer, and we document each flow so your team can take ownership whenever you want to.

Marketing Automation enquiry

Get a marketing automation plan for your business

Tell us where you are now. A strategist who works on marketing automation every day replies within one working day with the approach, the timeline and the scope of work.

Typical timeline
First flows live in 3 to 4 weeks
Engagement
Retainer or fixed project
No cold calls. We only use your details for this enquiry.

Reply within one working day.